Ecommerce is still the strongest performing channel globally, with four in 10 households now purchasing FMCG online. But which brands are best-in-class? And what does the future look like?
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May 31, 2022Discover 2021’s Most-Chosen Brands Online
Four brands get 10% of their total CRPs (consumer reach points) from ecommerce – with L’Oréal Paris leading the way.
